Strategic Planning and Control Coursework Example | Topics and Well Written Essays - 4250 words

Strategic Planning and Control - Coursework Examplearefully meted plan that makes it possible to reckon their strategic position in the industry within the short to long term basis (Utterback, 2004). In this business report, the planning and control cycle is used to strategically plan and control the future of smooth Inc for the next five years. As part of the planning and control cycle, there will be the compend of opportunities, identification of aim, exploration of option, selection of best option, detailed planning, planning of evaluation, planning of implementation, and closure of plan. The report is presented by Huang tianchi, Ma sichao and Lang liang, who are senior research officer, head of marketing, and head of corporate affairs of industrious Inc respectively.Mobile Inc is a global communication giant with empowered spirit to reinvent the way in which the terra firma connects and communicates. The company offers communication solutions that put individuals, businesses , organisations and governments on the go with just a click of a liquid icon.As far as the external business environment is concerned, the company can be verbalise to have its toughest competition. These competitions are better highlighted with Porters five forces. The first force that Mobile Inc faces is the scourge of refreshing entrants. The peregrine phone industry is one that operates a fair market structure, which means that new firms can easily enter the market with very(prenominal) little restrictions (Mallon, 2008). Meanwhile, studying the trend of entry into the mobile phone industry, Nielsen, Nykodym and Brown, (2011) noted that most new entrants come in as existing giants who are very successful in other industries, particularly software development and computer manufacturing. As a result of this, these new entrants come in with very formidable operating capital, posing much competitive panic to existing companies. Given Mobile Inc long years of service to custom ers however, it is expected that the company will be able to overcome this threat of new